PaperSpecs “Mind Your Color” Webinar
October 7, 2008
2:00 p.m. Eastern (11:00 a.m. Pacific)
PaperSpecs and Sappi Fine Paper provide real insight for achieving effective color communication and workflow.
Palo Alto, California – September 23, 2008 – Claude Monet once said, “Colour is my day-long obsession, joy and torment.” And if you’ve done a press check or prepared a file for the printer, you understand this sentiment from your own unique perspective!
For instance, are you concerned about color shifts in different gamuts (RGB, CMYK, Lab) and printing color with predictability? Are you interested in knowing more about expanded gamut printing (Hexachrome printing)? Do you work across media platforms?
If you replied ‘yes’ to any of these questions, PaperSpecs’ next Webinar “Mind Your Color” will benefit you by providing answers to color management issues that determine not only the effective communication of your message, but may very well affect the ultimate color choice - red or black for the bottom line.
Guest speaker Daniel Dejan, North American ETC Print and Creative Manager for Sappi Fine Paper, will help you to better understand and manage the color workflow as only this entertaining expert can! If you’ve heard him speak before, you know he’s one of the best. If you haven’t had the opportunity yet, we can only say you’re in for a real treat.
Dejan will also provide tips for achieving critical color match, building a productive, efficient color workflow, and insight on the debate over RGB/CMYK workspaces.
You understand that color evokes emotion in the spaces we inhabit, bestows human qualities to the products we sell and distinguishes the companies we brand. But you also know that successfully communicating color for print requires the added technical savvy that “Mind Your Color” will deliver.
This Webinar, created for the intermediate level graphic designer, art director, production manager, print buyer and project manager, will take you to the next level in color theory and practice. “Mind Your Color” is free for PaperSpecs members. Nonmember cost is $14.95. Space is limited, so reserve your seat today for this special event atwww.paperspecs.com/webinar_signup.
About Daniel Dejan
Daniel Dejan is the North American ETC Print and Creative Manager for Sappi Fine Paper/North America. His areas of expertise are value-added marketing, sales and technical consultation, and he conducts educational programs to the print, paper and creative communities. He comes to this position after 30 years as an award-winning graphic designer, art director, creative director, print production manager and buyer. A renowned graphics arts educator, author and consultant, Dejan has judged numerous graphic design and print competitions throughout the country, has written extensively for graphic arts trade publications, and has sat on the boards of several graphic arts associations and companies.
About Sappi Fine Paper North America
Sappi Fine Paper North America is a leading North American producer of coated fine paper used in premium magazines, catalogues, books and high-end print advertising. Headquartered in Boston, Massachusetts, Sappi Fine Paper North America is known for innovation and quality. Its brand names, including McCoy, Lustro Offset Environmental, Opus and Somerset, are some of the industry’s most widely recognized and specified. SFPNA is a division of Sappi Limited (NYSE, JSE, LSE), a global company headquartered in Johannesburg, South Africa, with manufacturing operations on four continents in nine countries, sales offices in 50 countries, and customers in over 100 countries around the world. Learn more about Sappi at www.sappi.com.
About PaperSpecs
Paper professionals worldwide struggle to stay current with new paper and paper trends. This inspired founder Sabine Lenz to create PaperSpecs, the first independent and comprehensive Web-based paper database specifically designed to help designers and print buyers make the best paper choice for their projects. PaperSpecs currently features more than 4,400 papers from over 70 mills. The Web site also offers tips on paper properties and buying. An online catalog allows members to order the latest swatchbooks and mill promotions, and assists in assembling samples for client projects. PaperSpecs also distributes a free weekly e-newsletter to aid subscribers in gaining valuable insight in specifying paper and print buying issues. To become a member or get a free tour of the database, go to www.paperspecs.com.
###
Copyright 2008. All brand names are the property of their respective owners and may or may not be trademarked.
Contacts
Sabine Lenz
PaperSpecs
127A Coleridge Ave
Palo Alto, CA 94301
T: 650-321-5152
E: sabine@paperspecs.com
Comments
Post new comment