Motorola's MPEG-4 video equipment allows satellite TV provider to centrally
control TV signals for distribution around the country
LAS VEGAS, April 14 -- NAB 2008 -- Motorola,
Inc. (NYSE: MOT) today announced it is working with DIRECTV, Inc. (Nasdaq:
DTV) on a deployment to offer local TV channels for its viewers in selected
cities across the U.S. Using Motorola's multiplexing and video compression
technology, DIRECTV will process and transmit TV signals with advanced
MPEG-4 technology.
DIRECTV has implemented Motorola's encoders in each of seven cities to
receive signals from local TV stations. Each encoder features a terrestrial
receiver so that TV signals are received and converted to MPEG-4 in a
single unit. The encoder transmits its signals to a Motorola multiplexer in
DIRECTV's Broadcast Center, where the signals from various encoders are
packaged together and dispersed via satellite to DIRECTV's customers. "We
chose the Motorola MPEG4 encoder for its flexible inputs and muxing
capability," said Hanno Basse, DIRECTV vice president of Broadcast Systems
Engineering.
"More service providers are looking to MPEG-4 to improve their video
offerings and venture into next-generation services," said Doug Means, vice
president and general manager, IP Video Solutions, Home & Networks
Mobility, Motorola. "Our deployment with DIRECTV is a perfect example of
how Motorola can help service providers reap the benefits of MPEG-4 by
enabling the delivery of high-quality content and improving the experience
of their customers."
About DIRECTV, Inc.
DIRECTV, Inc. (Nasdaq: DTV - News), the nation's leading satellite
television service provider, presents the finest television experience
available to more than 16.8 million customers in the United States and is
leading the HD revolution with 95 national HD channels -- more quality HD
channels than any other television provider. Each day, DIRECTV subscribers
enjoy access to over 265 channels of 100% digital picture and sound,
exclusive programming, industry-leading customer satisfaction (which has
surpassed cable for seven years running) and superior technologies that
include advanced DVR and HD-DVR services and the most state-of-the-art
interactive sports packages available anywhere. For the most up-to-date
information on DIRECTV, please visit http://www.directv.com
About Motorola
Motorola is known around the world for innovation in communications.
The company develops technologies, products and services that make mobile
experiences possible. Our portfolio includes communications infrastructure,
enterprise mobility solutions, digital set-tops, cable modems, mobile
devices and Bluetooth accessories. Motorola is committed to delivering next
generation communication solutions to people, businesses and governments. A
Fortune 100 company with global presence and impact, Motorola had sales of
US $36.6 billion in 2007. For more information about our company, our
people and our innovations, please visit http://www.motorola.com.
MOTOROLA and the stylized M Logo are registered in the US Patent &
Trademark Office. All other product or service names are the property of
their respective owners. (C) Motorola, Inc. 2008. All rights reserved
SOURCE Motorola


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