The Pursuit of Design miniseries at "Cause/Effect" continues. In this episode, Bobby C. Martin, Jr. discusses how religious symbology and the unconventional protest methods of a Harlem reverend inspired his work. With the help of a grant from Sappi paper, Martin teamed up with the Abyssinian Church to introduce an inspiring billboard campaign into the Harlem community, uniting locals and reducing the number of tobacco and alcohol ads in the area. Cause/Effect, Mark Randall at Cause/Effect Cause/Effect, Design As Change Agent Credits: Producer: Megan Cunningham Associate Producer: Hei-Man (Anita) Yu DP: Robert Johnson PA: Elisabeth Moses Sound Engineer: Matthew Hendershot Editor: Hei-Man (Anita) Yu Animation: Simon Yuen Music: Music Box Special Thanks: Emma Presler, Stacey Panousopoulos